The Challenge
StyleHouse was struggling to scale beyond $500K/month in revenue despite heavy ad spend. Their ROAS had plateaued at 2.1x and customer acquisition costs were climbing.
Our Strategy
We implemented a full-funnel performance marketing strategy combining creative diversification, audience segmentation, and attribution-based budget allocation across Meta, Google, and TikTok.
Execution
Over 12 weeks, we launched 200+ creative variants, built custom audience segments using first-party data, and implemented server-side tracking for accurate attribution.
Results
Revenue grew from $500K to $2.2M/month. ROAS improved to 4.8x. Customer acquisition cost dropped by 45%.